February 2012
34 posts
2 tags
word. daily. (leap day!)
Solar Powered: We have been really into company annual reports recently, so it’s no surprise we fancy this report for a solar power company that can only be read under sunlight.
Meme Love: Now I’m not one for public/elaborate proposals, but think is pretty funny: Len is proposing to his longtime girlfriend and wants YOU to make a meme to help him out!
Cute Guerilla: In Melbourne, street artist,...
2 tags
word. daily. (february 28, 2012)
Do More Stuff: We are always trying to find new things to-do and app WillCall may be just the ticket! (sorry, we’re not sorry for the pun). This app curates a shortlist of live events in your area for that evening so you can buy last minute tickets at discounted prices.
It’s a Dog Watch Dog World: It’s the end of the world as I know it, Ladies & Gents. DOGTV has launched a 24/7 cable TV...
7 tags
Flash FWD - Monday
Some quick social media/PR links of interest from around the web:
Angelina Jolie Hilariously Legbombs the Internet (via Mashable) - Did you miss Angie at the Oscars this weekend? Luckily you can find her all over the internet today…well, at least part of her.
Miracle Whip Scours Twitter, Cautions Against Being ‘2Quick2Judge’ on Oscars Night (via Mediabistro) - Speaking of...
2 tags
word. daily. (february 27, 2012)
Pirate Radio: Letting you creating your own “radio station” with the music on your iPhone is wahwah.fm – an app that turns your phone into a transmitter of sorts and you can share your stations and follow along to other’s.
Face Vase: What’s better than giving someone a vase that looks like your face? Correct answer: nothing! Sculpteo is an app that lets you upload a profile picture of yourself...
2 tags
word. daily. (february 24, 2012)
Little known fact of the day: I have an obsession with the water tanks on top of buildings. It’s weird. If you go through my phone I must have a dozen pictures of water tanks. So, you can imagine how thrilled I am that the Water Tank Project will be turning select tanks into public art!
New Tech!: Developers at Georgia Tech created a wireless device that will allow paralyzed people to move a...
2 tags
word. daily. (february 23, 2012)
Kickstarter Roulette: Similar in essence to StumpleUpon, Kickstumbler is a site that encourages users to discover random Kickstarter projects.
Video Game Frames: Just to be transparent, the only video game I have ever played was Super Mario (unless Temple Run is considered a video game?) but none-the-less love this tumblr where users submit video game maps drawn from memory.
Memory: Ever wanted...
2 tags
word. daily. (february 22, 2012)
Lucky Lotto: To create buzz around Kombispel (that’s the Sweden scratching lottery, for those of you who are not proficient in North Germanic languages), the gaming company placed lottery tickets on car windshields right before it started to snow. In the morning, when people were scratching the ice from their windshields, they saw the message “scratching should be fun” and a lotto ticket. How...
5 tags
word. daily. (february 21, 2012)
That’s A Lot of Look: Have you ever wanted to try on any of Barbie’s signature looks? Perhaps the ethereal Peaches n’ Cream gown? Or the flattering cowl neck sweater that Brooke Shields Barbie sports? If yes, then rejoice! Barbie created an augmented reality closet at Fashion Week that allows you to see yourself in B’s best duds.
IMBD.com/RonSwanson: It’s no secret that we love Parks &...
2 tags
word. daily. (february 17, 2012)
Dead Zones, No More: At Google’s “Solve for X” conference, a Utah start-up introduced a spray-on antenna. When sprayed on virtually any surface, it creates a wireless antenna, boosting your cell phone signal.
One Person’s Trash…:We love this app that connects users who are looking to get rid of old junk with artists looking to turn it into treasure.
Song Map: Dorothy Collective created a map of...
11 tags
10 tags
A Megaphone for the Masses, by the Masses
A longtime leader in equality in the political and education systems as well as in gender, Sweden now pushes the democratic line even further. In an effort to boost tourism, Sweden has handed the reins of its Twitter account, @Sweden, over to the people. Each week a different Swedish citizen is selected from a breadth of industries and backgrounds to manage the national Twitter feed. These...
8 tags
New Team Member to FWD
Greetings! Thought I should introduce myself before I begin posting; I’m Jordan Middendorf and the newest digital strategist to join the First Word Digital Team. My background is in fashion and digital public relations, having spent nearly the last two years at the online magazine StyleLikeU.
You can follow me on Twitter @JordanLines and can reach me via email at JordanM@MBooth.com with any...
2 tags
word. daily. (february 16, 2012)
A Day As Head Chef: New Parisian restaurant, Un Jour, Un Chef is inviting amateur chefs to be head chef for the night. The chef-of-the-day has compete creative control over ingredients, menu design and the cooking – this sounds like Top Chef’s “restaurant wars” on speed.
Styled by Gap: A digital catalog from Gap, Styld.by lets bloggers from sites as Refinery29 and Fabsugar style key pieces from...
word. february.
HIP HIP HOORAY! WORD. IS CELEBRATING IT’S SECOND BIRTHDAY TODAY!
Forgo the presents and read the issue here: http://pinterest.com/mboothpr/word-february/
And you’ll notice we did something different this month. We put the whole issue on Pinterest.
And be sure to follow a few of our M Booth pinners!:
Idea Guy, Andrew Rossi
Semi-Pro Mood Board Maker, Lauren Martiello
Fitness Guru, Rob...
2 tags
word. daily. (things we LUV edition).
This site that will come up with a Valentine’s Day tweet for your office crush (here’s looking at you, @kbanks).
This iPhone app that lets you “thug out” your photos into an animated GIF hip-hop album cover (via @roblongert).
Community’s Dean Pelton as Mr. Clean
“I Love You” in 100 langauges
Britney and Justin back in the 90’s, in matching jean outfits!
Five scenes from Home Alone with...
2 tags
word. daily. (february 13, 2012)
All About Steve: Want to know detailed demographic data about your Facebook friends? Download Wisdom, an iPad/iPhone app that aggregates info like what author your FB friends posted about the most to the average number of words used in a posts.
Little Planet: Create your own little planet with “Street View Stereographic” – web programmer Ryan Alexander made a site that using photos from Google...
9 tags
#NYFW Continues to Take Social Media by Storm
Do you know what you were doing exactly one year ago? I didn’t either until I looked at my past blog posts and realized that on February 10, 2011, I blogged about New York Fashion Week. Which is fitting (and also scary) since that was what I was planning on writing about today. Because in case you missed the memo, NYFW is here! NYFW used to be an ultra-exclusive event where even money...
13 tags
9 tags
Kraft's Newest Cast Member
You’ve heard the old adage a million times… existentialism sells. Oh, that’s not it? Well, it might be soon.
Meet Mel, Kraft’s newest cast member created by the Jim Henson Creature Shop to sell Kraft’s unique product: Milk Bite.
This little guy stands at 6 inches tall and is a refrigerated breakfast bar made up of granola and milk. Predicting that consumers...
1 tag
word. daily. (february 10, 2012)
Kids Kabs: What happens when parents aren’t home and the babysitter is dead and a child needs to get to ballet class? Enter Fleurette Kids Taxi Service, a service in Canada’s Ottawa region that only transports children.
Remote Control Your Café: Punk people sitting in a café! At one café in Finland people at home and control the music, lighting and table height via the web. The point of this...
12 tags
1 tag
word. daily. (february 9, 2012)
Stream Music From Your Favorite Places: Wish you could have a constant stream of the music from Pacha playing in your apartment? Meet Awdio – an online broadcasting platform that provides clubs, shops, hotels and restaurants a place to live-stream their music, so someone at home can listen in.
Have A Heart: Maybe the M Booth “Welcome Spork” should be replaced with this: The Heart Part is a...
10 tags
1 tag
word. daily. (february 8, 2012)
Bavarder Roulette: Introducing Verbling, a chat-roulette type site to help you learn a new language. You’re paired with people who are proficient in the language you want to learn and are framed in 10 minute sessions.
Bowling for Teeth: Maybe this is just because I am really into bowling as of late (thanks to M Booth Bowling Nights) but this is a cool idea coming from a local dental care hospital...
2 tags
12 tags
2 tags
word. daily. (february 7, 2012)
Ace Hotel Room Experiment: Paint maker Comex and the Ace Hotel Palm Springs partnered up to do an experiment with color. Five rooms at the hotel were repainted using three color combinations in Comex’s “color trend” book. Media was invited to stay for an extended weekend and they changed rooms every night to experience the different colors and see how it affected their mood.
All-Natural Mickey...
10 tags
14 tags
1 tag
word. daily. (february 6, 2012)
City Car: The brains at MIT have unveiled a concept city car called the Hiriko. It’s a little smaller than the Smart Car but has the ability to fold and park upright.
Hand-drawn Plush Toys: This is amazing: Child’s Own Studio will take your child’s drawing and turn it into a plush toy. (via @gabs)
Delivering on VDAY: For Valentine’s Day, eHarmony in Australia launched a campaign to handwrite love...
word. daily. (february 3, 2012)
Virtual Credits: Are you a fan of rewards? Plink is a recently launched platform that rewards offline behavior with online credits. What this means? When you buy something at McDonald’s, you’ll earn virtual credits to spend on Facebook, so you can send someone a virtual roll of toilet paper.
Flash Fans: Tugging at my heartstrings is Budweiser’s 2012 Superbowl spot (judge me). They tell two...
1 tag
word. daily. (february 2, 2012)
Love Me for How I Smell: Maybe this should be my next dating route: A Pheromene Party. In its second year, The Pheromone Party is a get together where attendees swap bags of their smelly t-shirts to make a love connection based on chemical attractions.
Speaking of how people smell, Axe is launching a fragrance for women. Check out their new spot here. (via @gabs)
Trucking Along: To promote its...
1 tag
word. daily. (february 1, 2012)
Please, Don’t Share: To generate buzz around a new piece of artwork at the Bonniers Konsthall gallery three people were invited to an event via Facebook and told they could invite whoever they wanted BUT if the number of attendees were to go over 99, the event would be canceled. Click the link to find out how they fared! (via @gabs)
Speed Dating to Find a Roommate: Well, I guess the title says it...