word. daily. (march 8, 2010)
Car-puccino: In the coming weeks a 1988 VW Scirocco will be making a 210-mile trip (a feat in itself) using coffee grounds as fuel. The trip across England will cost up to 50 times the price tag of regular gas or about the same as buying a frapa-mocha-latte-chino from Starbucks everyday for just shy of a year (based on the specs of a 2001 Jetta and yes, we did the math ourselves).
Faking It: To maintain the appearance of human existence, a UK town that you’ve never heard of is taking an unusual approach. They are turning out-of-business store fronts into fake store facades using large graphics.
Quack, Quack: Notcot’s Jean Aw alerts us to a simple and clever teaser from the puff-luxe brand Moncler. In the middle of the night they texted her asking, “What size are you?” Once she responded, they followed up with, “Black or white?” Two days later, a black coat in her size was sitting on her doorstep. Perhaps even cooler is the comic strip inside the jacket featuring a bilingual duck explaining how to wash the garment. Also, scroll through the full posting to see some golden retrievers wearing expensive jackets…if you’re into that (cc: @woodlandalyssa, @kellygene)
Click here to let us know that you’d like to be added to the mailing list for the monthly edition of “word.”
—Andrew




















