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M Booth & Associates
FirstWord Digital team
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Fri Mar 12
word.  daily. (video edition)
Short  Film Shot by Scanner: The minute-long film Memoirs  of a Scanner is composed entirely of still  shots from a copier and, despite the length, you feel satisfied when it’s over  (#twss). We think that this could have been the kick-off to an amazing consumer  contest from Richoh or Xerox.
That  Picture is Amazing: Check out this engaging video  from Samsung.  The brand does an amazing job of  creating a short that heavily incorporates their product AND has a shot of  actually going viral. How’d they do it? By relying on two hooks: social  networking pictures and Weekly World News cover model, Bat Boy.
Oscar  Winners Hate Each Other!: Remember the gentleman who  accepted the award best documentary short that got Kanye’d (amazing verb) by the  lady in the tres-dramatique formal satin jacket? Turns out, they hate each  other! They’re suing each other! His 87-year-old mom used her cane to block that  lady from getting to the stage first! Read about all the amazing drama over  at Salon.
Bonus: We don’t have much to say about  Tokyo/Glow except that it is elegant and beautiful; you should check it out.
Click here to let us know that you’d like to be added to the mailing list for the monthly edition of “word.”
—Andrew

word. daily. (video edition)

Short Film Shot by Scanner: The minute-long film Memoirs of a Scanner is composed entirely of still shots from a copier and, despite the length, you feel satisfied when it’s over (#twss). We think that this could have been the kick-off to an amazing consumer contest from Richoh or Xerox.

That Picture is Amazing: Check out this engaging video from Samsung.  The brand does an amazing job of creating a short that heavily incorporates their product AND has a shot of actually going viral. How’d they do it? By relying on two hooks: social networking pictures and Weekly World News cover model, Bat Boy.

Oscar Winners Hate Each Other!: Remember the gentleman who accepted the award best documentary short that got Kanye’d (amazing verb) by the lady in the tres-dramatique formal satin jacket? Turns out, they hate each other! They’re suing each other! His 87-year-old mom used her cane to block that lady from getting to the stage first! Read about all the amazing drama over at Salon.

Bonus: We don’t have much to say about Tokyo/Glow except that it is elegant and beautiful; you should check it out.

Click here to let us know that you’d like to be added to the mailing list for the monthly edition of “word.”

—Andrew

Tags - word. - andrew - video

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