Our social media-savvy client American Express OPEN, along with Count Me In for Women’s Economic Independence, the leading national not-for-profit provider of business resources and community support for women entrepreneurs, have announced the launch of the Make Mine a Million $ Business RACE (M3 RACE) – a year-long business growth marathon bringing together thousands of women entrepreneurs to network online and compete in a race to grow their businesses and create jobs in the United States.

The M3 RACE inspires women to challenge themselves and each other to realize their vision for the company and reach their revenue targets. Just like walk/run marathons, women can choose their own pace for their 2009 business revenue goal: $250,000, $500,000, or $1,000,000 or more. The Grand Prize winner will receive a $100,000 cash prize and a year of marketing, advertising and media opportunities.

By leveraging social networking and creating an innovative online business growth assessment tool specific to the needs and challenges of women business owners, the 2009 M3 RACE initiative will extend its reach to thousands of women across the country.

- Danny