
While the economy crumbles, more people are turning to online coupons to save money, reports The Wall Street Journal. Online coupons currently account for 1% of all coupons offered nationwide — but redemption jumped 140% last year.
New technologies are accountable for the changeover from traditional coupon clipping; for example, several companies offer mobile coupons that can be redeemed in the store right from your phone. In addition, Stop & Shop and Giant Food have begun offering shoppers handheld scanning devices that subtotal the bill and make a “ka-ching” noise when shoppers get offered a discount for an item similar to things they’ve bought in the past.
-Maria




















