Social media puts the tools of distribution and content creation in the hands of everyone.
M Booth at Mashable Connect
Be sure to follow along with me at Mashable Connect in Orlando (#MashCon on Twitter) for “Words from #MashCon.” We’ll be publishing at least one key quote from each session that resonates with us and the rest of our industry when it comes to social, digital, media and PR.
Have questions? Tweet at me (@RobLongert) and I will ask away, if you can’t be here.
- Rob
If the social revolution is changing the world, then it is obviously having an impact on the world of marketing, as well.
David Jones, CEO of Havas and global CEO of Euro RSCG Worldwide at Mashable Connect
One of our main points of difference is frequency. We’ve seen that people who have iPad devices tend to like new stuff. Our goal is to create something new and something different every day.
Greg Clayman, Publisher of The Daily, at Mashable Connect
The creative world is starting to curate itself.
We are going to see show concepts that are truly social. People will have ways to interact with entertainment in ways we haven’t thought of yet.
The idea is not just news video, but the world’s best video that is completely personalized and tailored to you.
KC Estenson, Senior Vice President & General Manager of CNN Digital, at Mashable Connect
Show me the column on the spreadsheet for passion…
Rohit Bhargava, SVP of Global Strategy & Marketing at Ogilvy, at Mashable Connect [I am really looking forward to his book, Likeonomics, to be published later this year.]
High-quality connections are at the core of the media business.
