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Mon Jul 14
To Reach Mothers, Wal-Mart Signs Deal With an NBC Unit

Walmart has partnered with NBC Today and iVillage to sponsor content for mothers, centered on the idea of a “Momtourage.”

—Alyssa

Tags - Alyssa - Walmart - NBC - Today - iVillage - branded content

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Thu Jul 3
The evolution of Walmart’s logo (also note that it is now called Walmart, not Wal-Mart). I kind of like the 1964-1981 logo the best. (via florencio)

The evolution of Walmart’s logo (also note that it is now called Walmart, not Wal-Mart). I kind of like the 1964-1981 logo the best.

(via florencio)

Tags - Alyssa - Walmart - logos - branding

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Tue Jun 3
Walmart Launches Classified Listings

Walmart has created a classified ads section on its website, to try to compete with Craigslist. Further proof that Walmart really is trying to take over the world.

-Alyssa

Tags - Alyssa - Walmart - Craigslist - advertising

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