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Flash FWD — Wednesday

Some quick social media/PR links of interest from around the Web:

  • 1 in 5 Facebook Contacts Are Work-Related (via AllFacebook) — Everyone has their own Facebook-friending rules — some people only accept close friends, some accept people they’ve at least met once or twice and some people will friend anyone. Even though many people prefer to use LinkedIn for networking purposes, 1 in 5 Facebook friends are work-related.

—Alyssa


The CEO of today not only has to have skills and IQ, there has to be a healthy dose of EQ [emotional intelligence]. Millennials today want to work for a company that cares about them and it’s important that we humanize the CEO. I think a lot of women CEOs can do well in today’s environment because we humanize ourselves a lot more and we listen a lot more.
Indra Nooyi, CEO of Pepsi, at BlogHer

The future of society — and the future of my company — rests on this digital world. So, my job is to encourage everybody at PepsiCo to become digitally savvy.
Indra Nooyi, CEO of Pepsi, at BlogHer

Don’t measure your success by your Google Analytics, measure it by the goals you set for yourself.
Kathryn Finney of The Budget Fashionista, during “Old School Bloggers: Beginner to Big-Time to Burnout and Everywhere in Between” at BlogHer

The way people find your blog has changed over the years. Those things such as Twitter, Facebook and Google+ have added to what I do.
Jenn Satterwhite of Mommy Needs Coffee, during “Old School Bloggers: Beginner to Big-Time to Burnout and Everywhere in Between” at BlogHer

Get to know [brand representatives] as people, don’t be just ‘business, business, business.’
Amie Valpone of The Healthy Apple, during “Connecting with Brands from the Inside Out” at BlogHer

The idea that ‘if you build it, they will come’ is sort of a fantasy — you have to actually reach out to [brands you want to work with].
Susan Getgood, during “Connecting with Brands from the Inside Out” at BlogHer

Just, like, be cool. Don’t go up to HP and be like, ‘So, you guys giving away printers?’
Liz Gumbinner of Mom 101, on how bloggers should approach brand representatives at BlogHer, during “Bad Blogger Pitches (The Other Side of the PR-Blogger Relationship)”